B.B.A – Digital Marketing
The BBA Digital Marketing programme is designed to impart knowledge and skills essential for effective product and service marketing using digital technology and media. This three-year programme trains students in various facets of digital marketing including SEO (Search Engine Optimization), SEM (Search Engine Marketing), Display Advertisement, Content Marketing, Data Analysis, E-commerce, Social Media Marketing, Email Marketing, and more. Additionally, the programme awards a Microsoft certification in Digital Marketing on Cloud, enhancing students’ proficiency in this field. Acharya’s partnership with Microsoft further benefits students by providing internships and job placement aid.
The program, in detail
Program Highlights
- The program offers a Digital Marketing on Cloud certification from Microsoft.
- Participants are guaranteed three interviews by Microsoft.
- Learning is facilitated by Microsoft Trainers and Industry Practitioners.
- The curriculum includes 20+ industry projects and case studies.
- Soft Skills Essential Training is an integral part of the program.
- Participants have the opportunity to improve their professional network and learn from peers.
Career Scope
Students get a chance to choose from a wide range of career options. With almost all companies moving their businesses online, the scope of the program is reaching new heights. The program is an excellent choice for digitally adept students, who keep track of online trends, and who can creatively deal with different problems. Students can be employed as:
- Marketing Executive
- Digital Marketing Strategists
- Digital Marketing Analysts
- SEO Executive / Expert
- Social Media Specialist
- Digital Marketing Executive
- Social Media Manager
- SEO Analyst
Eligibility
Duration: 3 Years
Eligibility : 10+2 in any stream.
